The crypto-exchange Binance.com* is one of the new exchanges on the market, but could win already half a year after opening already 2 million customers. The name is composed of the words "Binary" and "Finance" and is intended to refer to the connection between technology and finance.
According to Coinmarketcap.com, Binance regularly ranks among the top 3 crypto exchanges in terms of trading volume in the last 24 hours. So it is in the favor of the main Chinese customers, which is so extraordinary in itself so shortly after its foundation.
Binance is also very special because it is the world's first exchange founded by ICO (= Initial Coin Offering). The Binance token (BNB) was issued and in return approximately 15 million US dollars for the construction of the stock exchange.